We are football in Aotearoa, we are the beautiful game, and we are proud to be the largest sporting whānau in New Zealand.

One Unified Brand Identity

New Zealand Football and the six member federations have joined together under one unified brand identity as part of a wider programme of work to generate more efficiency and effectiveness for members. 

Aligning under one brand was one of the objectives outlined in the “Think National, Act Local” pillar of the Delivery and Sustainability project.

Unifying the brand is representative of a much wider programme of work that has seen New Zealand Football and the Federations working together to reduce administrative duplication and cost. One brand identity across Federations and New Zealand Football, with regional differentiation, representing football in Aotearoa, New Zealand.  Federations and NZ Football working together to better serve our communities.

Read more about the story behind the unified brand identity.